I have a confession to make.
This website started out as a class project, thanks to Professor Andy Kale. I've been trying to find an excuse to use a class project for personal gain since I started the Advertising program at St. Clair College. The fact of the matter is, I've gained something from every class. Which brings me to today and to this website. Here is my story.
April 28th, 2005. I'll never forget that date. It was the first day I played a record. You know I didn't coin the term 'kid in a candy store' but I'm sure you get the point. That was also the day I decided to become an electronic music DJ. I had a dream to unite the people for the love of the music. My main goal was to establish the DJ Wendy Law brand so that I could turn my love for music into a career.
With the guidance of my best friend and mentor, DJ Sugar Ray, I took the necessary steps to have all promotional material needed to spread my name. I hired multiple graphic designers to help create my logo, website, business cards and demo CDs. I had a great time promoting myself and relied heavily on buzz marketing to spread my name. This is when I discovered my knack for promotion and advertising.
(To read more about my early DJ days, check out my old blog)
I was determined to get a post-secondary education and had two choices. To try for a career in music by taking a music production program, or learn more about brand management in an advertising program. The Advertising program provided me with the most opportunities after graduation so it was the logical choice.
After 3 amazing years in the Advertising program at St. Clair College, I've graduated with an 80%+, overachiever average. With an insatiable itch to learn more and a case of the travel bug, I packed my life into two suitcases and moved half way across the world to attend Griffith University in Gold Coast, Queensland, Australia.
I'm now up to my ears with film projects and couldn't be happier to become proficient with the digital side of things. If you haven't already, check out the Mad Skills I've obtained since I made the smart choice to go back to school.
Now that I have all the tools to conquer the world, or at least help businesses do so, I have a new set of career goals in creative and communication industries which brings me to this website, and to you. After all, everything happens for a reason.
Be sure to check out my adwork and dj pages for more reasons to hire me. Feel free to contact me at firstname.lastname@example.org with feedback about any of my work.
Peace, love and lifelong learning,